Reality Check for the Week of November 2nd

Friday, November 6, 2009 by Lawrence Mak
A lot happens in the social media industry each week. Here's what we at Reality Digital think are some of the key social media information to pay attention to. It's your weekly Reality Check...

Study Finds Social Media is Actually Social

…from ReadWriteWeb 11/5/09

According to a new study from Pew Internet and American Life Project, technology does not lead to social isolation, as many often suspected. It seems the many discussions on various topics social media users engage in contribute to a richer, rounded social network. We always thought so.

Six Social Media Trends for 2010
…from Businessweek 11/3/09

This is a topic of discussion around our offices and we have some ideas which we’ll share soon, but what do you think will be the top trends in social media next year?

9 digital trends to watch in 2010
…from iMediaConnection 11/3/09

Another look at the future, but more broadly at all things digital. We’re seeing some similar trends ourselves.
 
Madison Avenue's Frustration with Online Video: Quality is "Complete Crap," top WPP Exec
…from Huffington Post 11/6/09

This transcript from the Beet.TV Online Video Roundtable includes commentary and discussion about YouTube’s value and challenges from several top ad execs.

FT's Long Room Uses Velvet Rope Approach to Online Community
…from MediaShift 11/5/09

This post offers a behind the scenes look at the Long Room – an exclusive online community from the Financial Times. In order to create a community of quality, FT opted for less members, and an exclusive members-only structure. Very interesting.

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